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The Department of Training and Employment, in collaboration with CECARM and Integra Foundation, performs Wednesday June 12 a free workshop on "How to build your business On-Line".

The workshop, which will focus on Ecommerce, is intended to address the different business models in the network, the implementation thereof and online marketing.

It also will hold a free consulting advice during the training day.

Course Contents

1 Models of Internet business

2 Tools for a project feasibility

3 eBusiness Plan

• Products and Services

• Market and competition

• Technology

• Logistics and distribution

4 Commissioning

• Procedures and legal aspects

• Usability

• Purchasing policy, delivery and returns

• Virtual Cart

• Payment Methods

• Customer service

• Value added services

5 Promotion and Marketing

• Objectives and KPIs

• Strategies

• Action Plan

• Analytical and decision making

Source: Ayuntamiento de Totana